THE LAUNCHING OF “MOLTENI MONDO: AN ITALIAN DESIGN STORY” AT MOLTENI & C’S FLAGSHIP STORE IN JAKARTA
Published by Sugar & Cream, Monday 02 December 2024
Images courtesy of Molteni & C
Book Launching and The Celebration of Molteni & C’s 90th Anniversary
On December 3rd, 2024, the flagship store Molteni & C Jakarta will launch the first monograph book titled “MOLTENI MONDO – An Italian Design Story” by Molteni & C. This first important book is to commemorate the 90th anniversary of Molteni & C in the Italian furniture history.
The launching party will include some local architects, clients, interior designers and will be hosted by various designers such as Alvin Jo & Deqqy – ANP, Farida Sucahyo – Fteam Interior, Budi Kurniawan – BK Studio, Alex Bayu – Genius Loci, Juliana Muljawan – Integhra Pratama Artistry, Reza Wahyudi – BOBOS Design, Joke Roos – Studio Air Putih, Prasetio Budhi – Plus Design, Eko Priharseno – AEDI Design Bureau, Marcello Decaran – KIAT Architect, Brian Gondo & Julia Lestari – Gondo Jules.
The launching will be officiated by Alessandro Ficco, Director Asia Pacific Molteni & C and Edwin Hanafi, Director of Heim (an official representative of Molteni & C in Jakarta).
Presented by Galleria
Offering a cinematic view of the world of Molteni & C in book form, MOLTENI MONDO (published by Rizzoli New York) is full of exclusive interviews and archival materials showcasing the design protagonists who had shaped its legacy, including Gio Ponti, Jean Nouvel, Vincent Van Duysen, Foster + Partners, Herzog & de Meuron and many others.
Vincent van Duysen
“We want to be narrative-driven and to tell stories so that people can understand the company. Not only see the company, but also understand this “mondo” sensibility. I’m continuously working with and toward that mondo.” – Vincent Van Duysen
Featuring a preface by Jean Nouvel and afterword by Jacques Herzog, this book is the first-ever chronicle of our Italian Design Story, brought to life through Creative Direction by Beda Achermann, Editorial Direction by Spencer Bailey, and Photography by Jeff Burton.
Molteni & C’s 90th anniversary goes on an inspiring journey around the worlds with exclusive events presenting “MOLTENI MONDO: An Italian Design Story”, a tribute to decades of innovation, craftsmanship, and Italian heritage. The launching celebrations have taken places from Paris, London, Ningbo, New York, Wenzho, Barcelona, Washington and now it will be celebrated in Jakarta, Indonesia.
Rewatch here “MOLTENI MONDO: An Italian Design Story” global release September 24, 2024.
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