Dior’s New Pop-Up Store -386 Rue St Honore, Paris
Published by Sugar & Cream, Tuesday 12 December 2017
Text by JW, Images courtesy of Dior
Exclusive Collection Plus Six Hand-Painted Leather Shopping Bags
Festive season di kawasan elite Rue Saint Honore di Paris kian ceria dengan kehadiran tak terduga sebuah pop-up store baru yang baru saja dilansir oleh rumah mode ternama Dior. Eksklusivitas dan daya tarik utama dari pop-up store di pusat perbelanjaan mewah di kota Paris ini tidak lain adalah koleksi teranyar yang dipersiapkan khusus oleh Maria Grazia Chiuri, direktur artistik Dior khusus lini perempuan.
Dior pop-up store
Selain koleksi busana yang terinspirasi dari koleksi cruise, ada biker jackets, inkarnasi Dior Lady Bag ikonis yang didekorasi dengan hand painted, dan seri 6 buah hand-painted leather shopping bags yang menggoda untuk dimiliki. Inilah kejutan dan langkah strategis untuk mendongkrak retail therapy di momen yang tepat yaitu festive season dan gift-giving season.
Exclusive Tote Bags
Dior pop-up store
Dior pop-up store
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