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YOUR EVERYDAY WELLNESS JUST GOT MORE REWARDING WITH GUARDIAN INDONESIA

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Published by Sugar & Cream, Friday 09 October 2026

Images courtesy of Guardian Indonesia
Introducing MyGuardian Rewards

For everyday health and beauty needs, convenience is about more than simply finding what you need. Through MyGuardian Rewards, Guardian Indonesia brings shopping benefits, digital convenience, and wellness-focused experiences together, while strengthening its role as a more relevant and trusted wellness partner and advisor. Integrated with the Guardian ID app and connected to its physical store network, the programme creates a more seamless experience across how customers shop, discover, and engage with Guardian.

Managing Director, Health & Beauty Guardian Indonesia, Bhavin Patel

“For Guardian, MyGuardian Rewards is more than just a loyalty programme. It is part of our journey to become an increasingly relevant partner and trusted advisor for our customers throughout their wellness journeys. We want every interaction with Guardian to deliver value, from helping customers find products that meet their needs, to providing access to relevant information and services, and offering meaningful benefits through MyGuardian Rewards,” said Bhavin Patel, Managing Director, Health & Beauty, Guardian Indonesia.

Through ‘Your Wellness, with Benefits,’ customers can enjoy more along the way. “From shopping for health and beauty products and enjoying exclusive offers, to earning and redeeming points and accessing relevant wellness services and activities, we want to make the Guardian experience easier, more relevant and more rewarding,” he added.

Active since September 2026, MyGuardian Rewards is free to join through the Guardian ID app. New members receive a Welcome Gift in the form of a free voucher worth up to Rp100,000, redeemable for purchases through the app or website. Members can also enjoy Member Special Offers, with exclusive discounts and member-only prices across Guardian’s online and offline shopping channels.

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Through Earn & Pay with Points, members earn 50 points for every Rp10,000 spent, and its multiples. Points can be used as a payment method for subsequent purchases, with one point equivalent to Rp1 and a validity period of one year. Other perks include free online delivery, birthday gifts, special promotions with discounts of up to 50 per cent, free gifts, and access to exclusive Guardian events.

The launch of MyGuardian Rewards is also part of Guardian Indonesia’s effort to strengthen its omnichannel experience by connecting its physical stores with the Guardian ID app and e-commerce channels.

“We have long provided customers with a variety of shopping options and attractive offers. By integrating our physical store network with our digital app and e-commerce channels, Guardian wants to make every customer interaction more personal, flexible and rewarding. Through this loyalty programme, we also hope to reach more customers across Indonesia,” added Bhavin.

Looking ahead, MyGuardian Rewards will continue to evolve beyond transactional benefits. Through the Guardian ID app, Guardian is developing experiences and services that can support customers’ everyday wellness needs, including personalised multivitamin consumption reminders, relevant product recommendations, pharmacist consultation services, notifications for regular health checks at Guardian stores, and access to community activities such as Guardian Run.

Customers can join MyGuardian Rewards for free through the Guardian ID app, available on the Google Play Store and Apple App Store.

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