Bell & Ross – BR-X5 Blue Lum: The Magic of Blue Light
Published by Sugar & Cream, Tuesday 29 October 2024
Images courtesy of Bell & Ross
Adorned with titanium and photoluminescence materials
Bell & Ross has unveiled the BR-X5 Blue Lum, a limited edition of 500 pieces, featuring titanium and photoluminescence materials. This innovative watch offers a powerful and original timepiece for both day and night.



Presented by Som Santoso
The watch’s multi-layer construction alternates between LM3D, a photoluminescent composite material, and black DLC micro-blasted grade 2 titanium, reminiscent of the aeronautical world. The 41mm case is carved from a block of titanium, with the mechanism inserted between two shields shaped in LM3D, emitting a powerful blue luminescence. The watch’s readability is central, with a matte black dial protected by an anti-reflective sapphire crystal and skeletonized hour and minute hands filled with Super-LumiNova, providing clear contrast and visibility. BR-X5 Blue Lum is definitely a perfect gift for the upcoming holiday seasons.


VIVID VESSELS: WELCOMING SPRING THROUGH THE TIMELESS ART OF ROYAL COPENHAGEN
Royal Copenhagen marks the arrival of Spring 2026 with a poetic new chapter: Vivid Vessels
read moreTHE LADY DIOR, REIMAGINED BY AMERICAN ARTIST SHEILA HICKS
Discover the new artistic chapter for Summer 2026: The Lady Dior, reimagined by American artist Sheila Hicks.
read moreMAISON MYSTIQUE HOTEL THAILAND — A WHISPER OF LUXURY IN THE SUN
Maison Mystique Hotel in Thailand invites travelers into a world where architecture whispers, nature completes the sentence, and elegance feels...
read moreMONSIEUR DIOR BY ANNE-SOPHIE PIC: HAUTE CUISINE IN BEIJING
Monsieur Dior by Anne-Sophie Pic: new gastronomy address in Beijing where fashion and cuisine converge with quiet elegance.
read moreW RESIDENCE IN SOUTH JAKARTA BY MICHAEL CHANDRA
Michael Chandra, founder of MNCO Studio Design has created the W Residence with an aesthetically pleasing, practical, and pleasant home from all...
read morePELUNCURAN PERDANA LEGANO HOME MENGGANDENG AGAM RIADI DI ST REGIS RESIDENCE JAKARTA
Peluncuran perdana LEGANO HOME menggandeng Agam Riadi di St. Regis Residence Jakarta: menyatukan kemewahan dan jiwa dalam sebuah ruang.
read more

