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BELL & ROSS BR-X3: THE NEXT FRONTIER OF THE INSTRUMENT WATCH

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Published by Sugar & Cream, Wednesday 22 October 2025

Images courtesy of Bell & Ross

BR-X3 Black Titanium & BR-X3 Blue Steel – The taste of extreme

Bell & Ross launches the BR-X3, a bold evolution of its iconic BR-03, bringing aviation DNA into a new era of performance and style. Two debut models set the tone: the BR-X3 Black Titanium, engineered with a lightweight multi-layer titanium case and COSC-certified movement offering a 70-hour power reserve, and the BR-X3 Blue Steel, a celestial-inspired take with anodized blue accents that echo the aesthetics of space exploration.

Both watches feature the collection’s signature X-shaped dial architecture, Super-LumiNova indices for all-terrain readability, and a BR-CAL.323 automatic movement developed with Kenissi — backed by a 5-year warranty.


Presented by Magran Living

With its mix of high-tech materials, futuristic design, and uncompromising precision, the BR-X3 marks a daring new chapter in the Bell & Ross story — where professional-grade watchmaking meets contemporary lifestyle.

Magran LivingCoulisse | INK