B&B ITALIA NEW ARTISTIC DIRECTOR: PIERO LISSONI
Published by Sugar & Cream, Monday 07 December 2020
Text by S&C, images courtesy of B&B Italia & Knoll
A New Evolutionary Chapter for B&B Italia
B&B Italia has made a new announcement that Italian Architect Piero Lissoni has been appointed Artistic Director of B&B Italia.
Starting from January 1 2021, in his new role Piero Lissoni will work on a strategy to evolve the B&B Italia brand’s global image, supervising its stylistic code and the visual identity.
Eda-Mame by Piero Lissoni for B&B Italia
Gilberto Negrini, CEO of B&B Italia, declared: “We are delighted and proud to welcome Piero Lissoni in the B&B Italia family and we are eager to start a new and important evolutionary chapter for B&B Italia with him. We are confident that Piero will embody the values that since 1966 represent the brand: design, culture, innovation technology and research, contemporary lifestyle”.
Presented by Domus Living Studio
“Ah, what a beautiful adventure! … I’m happy to start this new journey with a company that has written the history if Italian and international design, always remaining contemporary. B&B Italia is an integral part and one of the pillars of the model that the world longs for. A unique system made up of entrepreneurs with a vision capable of bringing together craftsmanship and industry, tradition and innovation, connections and collaborations. Well, I hope that this path we have taken together will lead us on one hand to affirm this heritage and on the other way open up new opportunities for the future… Although I believe that they chose me because I am nice and incredibly good looking!” remarks Piero Lissoni.
SAKè by Piero Lissoni for B&B Italia

CONTARDI UNVEILS NEW OUTDOOR LIGHTING COLLECTIONS (2025)
Contardi unveils three new outdoor collections: Kiki Outdoor, Claretta Summer Edition, and the wired Clara—each blending aesthetics, innovation, and...
read more
MELIXIR KINI HADIR DI SEPHORA INDONESIA
Brand skincare alami asal Korea Selatan, Melixir kini hadir di Sephora Indonesia siap memperkenalkan perawatan kulit bersif dan efektif dari bahan alami....
read more
MM GALLERI IDD PIK2 – THE SOFT OPENING & UPCLOSE WITH HENGKY DJAJA, PRESIDENT DIRECTOR
Sneak peek the world’s thinnest marble only at MM Galleri and it’s premium collection of natural stones as well as its premium engineered stones.
read more
W RESIDENCE IN SOUTH JAKARTA BY MICHAEL CHANDRA
Michael Chandra, founder of MNCO Studio Design has created the W Residence with an aesthetically pleasing, practical, and pleasant home from all...
read more
A Spellbinding Dwelling
Rumah milik desainer fashion Sally Koeswanto, The Dharmawangsa kreasi dari Alex Bayusaputro meraih penghargaan prestisius Silver A’ Design Award 2017.
read more